Abby has spent the last 20 years perfecting the art of event production and design, studying under some of the most notable and talented pioneers in the industry. With a career that spans the private sector, to nationally honored non-profits, to marketing experiences for clients such as Estee Lauder, NBC Universal, Netflix, Pernod Ricard, Google, Lamborghini, and many others. No matter the project, Abby brings the core purpose and identity of the experience to life through every touch point.

After living in NYC for 18 years and traveling the country to produce events, Abby found her way back to Connecticut in 2020, to build her own family and foundation. She partnered with her mother, Arlene, who had established a well-respected event planning company within her community.

With Arlene’s impeccable eye for design, and Abby’s creative and logistical expertise, the company formally known as Party Ideas had a rebirth, not only in execution, but in spirit. The two worked tirelessly and passionately to create lasting memories for each of their clients.

With Arlene’s sudden passing in 2022, Abby steered the company in a new direction, still honoring the blueprint and values of Arlene’s “Party Ideas” with each project.

The birth of AR CREATIVE is a nod to shared initials of the mother/daughter duo. AR Creative is a place for creative vision to come to life through detailed planning and unique design.